How Timber Cabins Scaled Past €10M a Year.

How we replaced a single overworked marketer with a full team of specialists, more than doubling lead quality and scaling into 13 markets along the way.

Meta & Google Ads
Kaunas, Lithuania
€10M+ a year in revenue
€150M+
Total Sales
89%
Client retention rate
€50M+
Total Ad Spend
Who is Timber Cabins?

The background

Timber Cabins is a Lithuanian timber house manufacturer that started in 2008 as a two-person team built on the belief that nature makes the best home and that belief should shape how people design their living space. The company has since grown into a business delivering quality wooden houses not just across Lithuania but into Poland, France, Spain, Portugal, the UK, and Italy, holding onto a consistent design philosophy of building homes that become part of nature rather than standing apart from it, and importing timber from Sweden and Finland since 2012 to widen what it can offer clients.

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Problems

  • The situation at Timbercabins was quite chaotic: a single "one-man army" handled all marketing, leading to a chaotic, low-quality output.
  • The situation at Timbercabins was quite chaotic: a single "one-man army" handled all marketing, leading to a chaotic, low-quality output.
  • This forced other teams (IT, project management) to assist with basic marketing tasks, diverting focus from their core projects.

Solutions

  • A full team of experts across different marketing disciplines
  • Cleared up the main metrics to track daily and how it compares to the forecast
  • Rebuilt Meta and Google paid ads strategy from the ground up
  • Restructured ad accounts for more efficiency and quality
  • Rebuild email flows for better conversion
  • Restructured lead forms for better quality
  • Executed creative research and implemented creative strategy
Agnė Kluonė
CMO of Timber Cabins

Together with the Timber Cabins marketing team, we are very happy to cooperate with Makrii. The agency is not only very professional, but also responds to situations very quickly. Thank you for the partnership and improved results!

The Results

€10M+
without chaos and with clear path forward
2x
increase in qualified leads
13
markets live and growing

Case studies

We are a strategic growth partner for European DTC brands past €3M. We find where the money disappears, fix it, and scale only what's actually profitable.

Myster Shirt

€1.2M+
YoY growth

Buchan

€35K to €325K
in 3 months

Timber Cabins

€10M+
without chaos